God help us already. This stuff is not a figment of my imagination. I was at a friend's place a few months ago and installed Spodify on his phone for the first time and brought up a search and it defaulted to the stuff I had played on *my* phone at work over the past few weeks, stuff he'd never listen to. It read that my phone was in the room, our accounts had nothing to do with each other. Some stuff I've seen in ads I haven't bought or searched for, only talked about. My phone had to have just "listened". Seriously the people in charge of this stuff need to be raped in their assholes - with a knife.